{"id":189831,"date":"2025-12-23T10:00:50","date_gmt":"2025-12-23T10:00:50","guid":{"rendered":"https:\/\/www.reinsurancene.ws\/?p=189831"},"modified":"2025-12-29T08:04:37","modified_gmt":"2025-12-29T08:04:37","slug":"ceo-of-previsico-says-2026-will-be-a-pivotal-year-for-flood-insurance","status":"publish","type":"post","link":"https:\/\/www.reinsurancene.ws\/ceo-of-previsico-says-2026-will-be-a-pivotal-year-for-flood-insurance\/","title":{"rendered":"CEO of Previsico says 2026 will be a pivotal year for flood insurance"},"content":{"rendered":"

In a recent Reinsurance News interview, Jonathan Jackson, CEO of Previsico, the flood forecasting company, discussed the challenges and opportunities facing the flood insurance sector in 2026.<\/p>\n

\"jonathan-jackson-previsico\"Flood\u2011related insurance losses have continued to escalate throughout 2025, reinforcing the broader trend of rising climate\u2011driven claims and mounting pressure on the sector\u2019s risk pools.<\/p>\n

Globally, insured losses from natural catastrophes are on track to exceed $100\u202fbillion for the sixth consecutive year, according to recent Swiss Re data<\/a>, with flood events a persistent underlying contributor, even if other perils like wildfires and severe convective storms dominated headline figures this year.<\/p>\n

Against this backdrop of increasing losses, Jackson highlighted the rapidly evolving nature of flood forecasting. \u201cFor insurers and their corporate clients, the flood forecasting landscape is shifting rapidly. The sheer volume of environmental, hydrological, and infrastructure data available today presents both an advantage and a challenge,\u201d he said.<\/p>\n

He noted that while the abundance of data offers new opportunities, it also creates significant obstacles. \u201cData complexity remains a major obstacle: although more information is accessible than ever before, interpreting it reliably\u2014and applying it in the context of real-world exposure, operations, and claims\u2014requires sophisticated tools and expertise,\u201d Jackson explained.<\/p>

\"Artemis<\/a><\/div><\/div>\n

Equally important is the need to turn forecasts into actionable guidance. \u201cForecasts hold little value unless they can directly inform operational decisions, underwriting strategies, and long-term resilience planning. Turning raw data into practical guidance continues to be a critical hurdle for risk managers, brokers, and insurers seeking to stay ahead of increasingly volatile flood patterns,\u201d he added.<\/p>\n

Looking ahead to 2026, Jackson expressed optimism about technological advances in the sector. \u201cWe expect to see continued improvements in both areas. Advances in real-time data ingestion, AI-driven modelling, and interoperability between forecasting, asset, and claims systems will empower insurers to take a more proactive stance. These developments will not only sharpen predictive accuracy but also strengthen confidence in early-warning triggers, contingency planning, and capital allocation,\u201d he said.<\/p>\n

Jackson concluded by emphasising the importance of strategic adaptation. \u201c2026 will be a pivotal year for the flood insurance market. By combining strategic partnerships, advanced analytics, and a proactive approach to adaptation, insurers can shift from reactive claims management to a fully integrated model of risk resilience.<\/p>\n

\u201cThe organisations that embrace this evolution will be better positioned to protect customers, safeguard communities, and navigate an increasingly complex climate risk environment with clarity and confidence.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

In a recent Reinsurance News interview, Jonathan Jackson, CEO of Previsico, the flood forecasting company, discussed the challenges and opportunities facing the flood insurance sector in 2026. Flood\u2011related insurance losses have continued to escalate throughout 2025, reinforcing the broader trend of rising climate\u2011driven claims and mounting pressure on the sector\u2019s risk pools. Globally, insured losses […]<\/p>\n","protected":false},"author":22,"featured_media":189833,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[231],"tags":[121,3436,1806],"class_list":["post-189831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-flood","tag-flood-perils","tag-previsico"],"acf":[],"yoast_head":"\nCEO 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